At Rakuten Advertising Dealmaker, we caught up with Nick Fletcher, SVP EMEA, to learn more about his welcome speech, significant changes in the industry, Google’s impact on affiliate marketing, attribution solutions, MMM, and Pie’s proposed stand-down solution.
“I’ve Never Seen a Year of So Much Change” Nick Fletcher Talks Google, Attribution, and afsrc=1
The industry is moving into new waters, bringing challenges and opportunities.
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