URBN’s John Sadeghipoor Talks Creator Events and Not Using Coupon Codes
We caught up with Free People Europe’s Director of Marketing to discuss all things affiliate partnerships.
Sol Wilkinson
Sol is the Editorial Manager at Hello Partner. He is dedicated to casting a light on the future of Performance and Affiliate Marketing and illuminating the way for industry innovators.
Check out the latest posts
Publishers React to Google’s New Spam Update
Global Savings Group, Savings United, and Vouchercodes.co.uk weigh in on the recent update that threatens to remove certain coupon publishers from the SERPs.
Week in Review: Affiliate Tracking Could Be Unaffected By Privacy Changes
All the highlights from the past week in affiliate and performance marketing.
Google’s Siege on Spam Has Alarming Implications for News Sites Publishing Coupons
Let's explore the likely outcome of this troublesome update.
77% of Marketers Are Moving Ad Spend Away from Big Tech
Senior marketers are also seeing near-perfect effectiveness rates in content commerce and performance marketing, but aren't ready to prioritise affiliate marketing.
Monthly Top Line - February 2024
All of February’s movers and shakers.
