Sofia Aira - Hello Partner (Page 13)

The Traackr Creator Advantage Report revealed that influencer-led brands are dominating the beauty landscape.

By Sofia Aira

/ 9 Feb 2026

Plus, Stevie Johnson takes on Lead of Creo UK at Omnicom Media Group.

By Sofia Aira

/ 5 Feb 2026

In an exciting move, Disrupt Marketing has appointed Jay Richards as its new Managing Director.

By Sofia Aira

/ 4 Feb 2026

Stevie Johnson, previous Managing Director at Disrupt Marketing, has been named Lead at Creo UK by Omnicom Media Group.

By Sofia Aira

/ 2 Feb 2026

Plus, The Sidemen have launched their own creator-led production company.

By Sofia Aira

/ 29 Jan 2026

A deep dive into how Dr Pepper turned a creator's viral jingle into an iconic TV ad.

By Sofia Aira

/ 28 Jan 2026

The TikTok deal has officially been passed - here's everything you need to know.

By Sofia Aira

/ 26 Jan 2026

Plus, Dr Pepper had a fab reactionary campaign to an influencer's video.

By Sofia Aira

/ 22 Jan 2026

A PR Expert has taken to TikTok to estimate how much crisis management efforts could cost the Beckhams.

By Sofia Aira

/ 22 Jan 2026

The BBC is preparing to produce original content designed for YouTube.

By Sofia Aira

/ 21 Jan 2026

Plus, PMG has acquired Digital Voices influencer marketing agency.

By Sofia Aira

/ 15 Jan 2026

By Sofia Aira

/ 15 Jan 2026