The launch, in partnership with Exa, offers what it calls a “privacy-first” AI browser experience. Here’s what it could mean for you.
It’s been a big year for AI announcements, from tech launches to regulatory roll-outs. The implications have been significant; we’ve seen seismic shifts in consumer journeys, drop-offs in publisher traffic, and, recently, the introduction of AI watermarks.
Now, amidst the hubbub, is the roll-out of new AI capabilities from perhaps an unlikely source, Firefox.
At PI LIVE, we caught up with CJ’s Dan Staples to delve into the ins and outs of incrementality, emerging tracking challenges, and the future of AI visibility.
We spoke to Nick Fletcher, SVP, EMEA at Rakuten Advertising, about unlocking channel growth and the LLM opportunity.
At PI LIVE, Partnerize’s Maura Smith delved into machine-mediated commerce and the platform’s industry-first integration with Profound.
