News outlets are asking users to consent to cookies or pay a fee. What does this mean for affiliate and performance marketers?
Major UK news sites like Mail Online, The Independent, Daily Mirror, and Daily Express are now asking readers to pay if they don’t accept third-party cookies.
This ‘consent or pay’ model is already prominent across German news outlets, but this marks its first adoption among UK publishers.
Influencer marketing doesn’t need another tool solving one part of the problem. It needs a connected operating layer that brings intelligence, activation and commerce into one scalable commercial channel.
Could music copyright be this easy for brands? We caught up with Paul Sampson, Founder and CEO of LICKD.
Reward Gateway | Edenred's Annie Gateva breaks down the biggest affiliate trends, brand-publisher synergy and the power of genuine audience insight.
Over the past month, I’ve been inundated with questions about the long-term future of the affiliate channel now that AI has become essential within consumer buying journeys. You
