Mitgo’s New Co-CEO Talks Plans, Investment, and Mobile Partners
With 15 years of valuable experience, Artem Ozerkov joins Alexander Bachmann as Co-CEO of Mitgo Group. We caught up with him about his plans for the year ahead, what affiliates he’ll be investing in, and more.
It’s been a busy month of major hires in the partnerships space.
Mitgo Group is the latest player to join the party with the appointment of Artem Ozerkov as Co-CEO.
Prior to this hire, Mitgo was led solely by CEO Alexander Bachmann, who will still be steering the helm with Ozerkov. The move represents a reinforcement of the company’s long-term objectives in the MarTech and AdTech markets.
According to Ben Smye, Head of Marketing at Atolls, while traffic can be gamed, influence can’t, and community and content partners shouldn't be judged purely on the last click.