Influencer Marketing in 2023: Three Secrets to Success
impact.com's Max Ciccotosto clues you up on how to make the most of your influencer marketing campaigns.
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“It provides something deeper than just commercial relationships”: Blue Light Card on The Performance Marketing Awards
Ross Hall-Galley, Commercial Director at Blue Light Card, sits down with Hello Partner to explain why he believes the Performance Marketing Awards gives the industry a “deeper relationship.”
TwitchCon 2023: How Brands Can Connect With a Super-Engaged Audience
The Twitch community will connect in real life (IRL) at TwitchCon in Paris from July 8-9 2023, but what do brands need to know about streamers, their super-engaged communities, and how to make the most out of Twitch? We have it all set out for you…
If 2023 Was an App Store, What Would Game Developers Download?
The gaming industry is shockingly changing with new EU policies that decentralise Apple’s monopoly on in-app purchases, and new technologies are entering the market to completely change app development and consumption processes.
impact.com Enhances Fruitful Partnerships with Launch of its Global Agency Partner Programme
An innovative new programme launched by impact.com gives agency partners access to a series of benefits including referrals, certification courses, and dedicated resources.
Aligning Marketers and Influencers: Shifting Perspectives on Influencer Marketing Across the Funnel
The influencer marketing sector is experiencing a new wave of innovation, so how can we shift perspectives on the channel across the funnel? impact.com, in partnership with WARC, have surveyed more than 400 marketers and 400 influencers across Europe, North America, Asia, and Australia to better understand the evolving...
