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Filtered and digested for you. The latest relevant industry news published by the Hello Partner newsroom.

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Instagram Wants to Help Creators, and Themselves

Instagram's latest updates to its professional dashboard include enhancing creator collaborations and expanding the Threads bonus programme.

The newly formed European Influencer Marketing Alliance (EIMA) aims to elevate industry standards and promote responsible influence across Europe.

AI is seen as a major driver of growth and the mood is overwhelmingly optimistic amongst marketers, despite Google setbacks.

Everything you may have missed this week in the creator economy and influencer marketing.

YouTube's 2024 Culture and Trends report highlights the power of fans and niche communities in the creator space.

Awin's publishers will be able to access Revving's dashboard for faster access to commissions and advanced reporting capabilities.