Affiliate Marketing / Members-only / YouTube Launches AI Tool for Content Creation and Advanced Reporting The feature will allow creators to learn more about what their audience is searching for and what they want to see more of. By Sol Wilkinson / 11 Jun 2024
Affiliate Marketing / What to Expect at Partnerize’s Partnership Day 2024 We’ll be heading down to cover the day and hear your opinions. By Sol Wilkinson / 11 Jun 2024
Influencer Marketing / Marriott Sued by Sony for Unlicensed Use of Music The lawsuit serves as a reminder to agencies, creators, and brands about the severe pitfalls of improper licensing. By Sol Wilkinson / 6 Jun 2024
Affiliate Marketing / Paid-only / Savings United Talk Rebrand, Site Reputation Abuse, and More Dan Cohen and Rebekah Ciccarello discuss the company's rebrand and how Google's cull on third-party coupon sites has affected the business. By Sol Wilkinson / 4 Jun 2024
Affiliate Marketing / Members-only / Rakuten Advertising Ramps Up its AI Offering The platform is doubling down on AI. But why is this interesting? By Sol Wilkinson / 30 May 2024
Affiliate Marketing / Webgains and Savoo Launch ‘Affiliate Fundraising Event’ for World Environment Day The partners have crafted a novel approach to affiliate marketing in order to support environmental sustainability. By Sol Wilkinson / 30 May 2024
Creator Economy / Snap and Dentsu Come Together in Unique AI Partnership The union of the social platform and marketing giant hints towards a wider trend of distinctive, AI-driven partnerships. By Sol Wilkinson / 29 May 2024
Creator Economy / TikTok US Court Case is Set for September A monumental moment for creator marketing has now been given a date, as court arrangements have been made for September this year to ascertain whether the app will be banned in the US or not. By Sol Wilkinson / 29 May 2024
Influencer Marketing / Members-only / Influencer Grace Beverley Penalised by ASA, As Business Owners Must Now Disclose Advertising Scott Guthrie from the IMTB gives his two cents on this "precedent-setting" ruling in influencer marketing. By Sol Wilkinson / 22 May 2024
Affiliate Marketing / Paid-only / Week in Review: Google’s Spam Update Goes Worldwide, While AI Overviews Cause Havoc in the US All the news in affiliate and performance marketing you missed this week. By Sol Wilkinson / 22 May 2024
Affiliate Marketing / Innovation, Experimentation, and Inspiring Creativity: The Winners of the 18th Performance Marketing Awards Let's dive in to who took home the trophies at last night's fantastic ceremony. By Sol Wilkinson / 17 May 2024
Affiliate Marketing / Members-only / Publishers Accuse Google SGE of Plagiarism, As Rollout Begins Just how much Google will use publisher content for AI overviews is unclear. However, there may be a way you can stop this from happening. By Sol Wilkinson / 15 May 2024