Creator Economy / Members-only / European Influencer Marketing Alliance Unites to Elevate Industry Standards By Catherine Shuttleworth / 15 Jul 2024
Affiliate Marketing / Members-only / 72% of Ad Experts Predict Major Industry Changes from Google Updates AI is seen as a major driver of growth and the mood is overwhelmingly optimistic amongst marketers, despite Google setbacks. By Sol Wilkinson / 12 Jul 2024
Creator Economy / Paid-only / Week in Review: Update to YouTube Shorts and NATO Taps into Creator Economy Everything you may have missed this week in the creator economy and influencer marketing. By Catherine Shuttleworth / 12 Jul 2024
Newsdesk / Niche Power: YouTube’s 2024 Trends Report Explores the Rise of Fan-Created Content YouTube's 2024 Culture and Trends report highlights the power of fans and niche communities in the creator space. By Catherine Shuttleworth / 11 Jul 2024
Affiliate Marketing / Awin and Revving Join Forces to Speed Up Publisher Payments Awin's publishers will be able to access Revving's dashboard for faster access to commissions and advanced reporting capabilities. By Sol Wilkinson / 11 Jul 2024
Affiliate Marketing / Speaker Submissions Now Open for PI LIVE Europe Take the stage at PI LIVE Europe this year and share your knowledge. By Newsdesk / 10 Jul 2024
Affiliate Marketing / Members-only / Deliveroo Axes Publishers from Affiliate Programme Overnight The removals occurred within a 30 minute notice period, late at night. Deliveroo responds to the claim and the APMA weighs in on best practices. By Sol Wilkinson / 8 Jul 2024
Creator Economy / Members-only / TikTok Rivals Prime Day, Puts Creators in the Lead TikTok highlights the value of creators through the promotion of its Amazon Prime Day rival, 'Deals For You Days'. By Catherine Shuttleworth / 8 Jul 2024
Creator Economy / Members-only / TikTok Launches New Initiative to Support Beauty Creators TikTok partners with Estée Lauder to launch The Catalyst, a programme to uplift up-and-coming beauty creators. By Catherine Shuttleworth / 2 Jul 2024
Creator Economy / Creator Wellbeing Survey: Your Voice Matters! We're building a comprehensive report on how creator marketing affects the mental wellbeing of creators. Find the survey below to join the conversation. By Sol Wilkinson / 2 Jul 2024
Creator Economy / Members-only / White House to Discuss Privacy, AI, and Fair Pay with Creators Creators say White House are "not having the right conversations" ahead of its first-ever Creator Economy Conference. By Catherine Shuttleworth / 1 Jul 2024
Affiliate Marketing / Members-only / ASA Rules Against Multiple Vape Brands for Irresponsible Affiliate Marketing As part of a wider investigation into affiliate promotion of e-cigarettes, ASA found three brands to be in breach of advertising regulations. By Sol Wilkinson / 27 Jun 2024