Influencer Marketing - Hello Partner (Page 10)

Meta Introduces £2.99 Ad-Free Subscriptions for Instagram and Facebook in the UK: What It Means for Influencer Marketers

Meta, the parent company of Facebook and Instagram, has announced paid subscriptions for UK users who can have an ad-free experience.

By Sofia Aira

/ 27 Oct 2025

TikTok Shop is Redefining E-Commerce: Insights from Influencers on the Social Commerce Revolution

With the right strategies, TikTok Shop can be a lucrative and effective tool for reaching new audiences and driving sales.

By Sofia Aira

/ 22 Oct 2025

TikTok Shop is Redefining E-Commerce: Insights from Influencers on the Social Commerce Revolution

It’s Time to Rethink the Relationship: Why Brands Must Step Up for Creators

Behind the scenes, the pressure on creators is intensifying. It's time to delve deeper into why brands must step up for creators.

By Sofia Aira

/ 15 Oct 2025

It’s Time to Rethink the Relationship: Why Brands Must Step Up for Creators

“With Creators, You’re Only Borrowing Attention - Not Buying” Marina Mansour on Creators, Brands and the Future of Beauty Marketing

Marina Mansour on the evolution of brand partnerships, how beauty differs from music, and why you should trust creators with content.

By Sofia Aira

/ 13 Oct 2025

“With Creators, You’re Only Borrowing Attention - Not Buying” Marina Mansour on Creators, Brands and the Future of Beauty Marketing

Marketers Are Spending Big on AI Creator Content, But Consumers See a Bleak Future

According to a new report from Billion Dollar Boy, four in five marketers (79%) have upped spend on AI-powered influencer content in the last year.

By Sofia Aira

/ 9 Oct 2025

Marketers Are Spending Big on AI Creator Content, But Consumers See a Bleak Future

SoFire’s Hot Campaigns: “Iconic Never Gets Old” How REFY’s Latest Campaign Is Rewriting Beauty Norms and Influencer Strategy

REFY Beauty has launched its new, refreshing Iconic Never Gets Old campaign, spotlighting older women confidently doing their own makeup, in their own voices.

By Sofia Aira

/ 8 Oct 2025

“Creators Drive Culture”: Becky Owen on Disruptive Campaigns, Creator-Led Innovation, and What’s Next for the Industry

Ahead of CreatorFest 2025, Billion Dollar Boy CMO Becky Owen discusses the year’s biggest campaigns and how brands can collaborate with creators.

By Sofia Aira

/ 2 Oct 2025

“Creators Drive Culture”: Becky Owen on Disruptive Campaigns, Creator-Led Innovation, and What’s Next for the Industry

SoFire’s Hot Campaigns: How Mr Fantasy Became TikTok’s Most Unconventional Influencer with a Major Chipotle Deal

Why would a popular actor create Mr Fantasy, and how did he land a high-profile brand deal with Chipotle?

By Sofia Aira

/ 30 Sep 2025

Replay: Cancel Culture & Crisis Management

CreatorFest Conference Producer Mollie Leach joined Beckii Flint and Carol Driver for a LinkedIn Live about cancel culture and crisis management.

By Sofia Aira

/ 24 Sep 2025

Replay: Cancel Culture & Crisis Management

“I Want to See Things Change” Creators and Influencers to Gain Parliamentary Backing with New APPG

Content creators and influencers in the UK are set to receive stronger Parliamentary backing at the heart of government - a new APPG.

By Sofia Aira

/ 24 Sep 2025

“I Want to See Things Change” Creators and Influencers to Gain Parliamentary Backing with New APPG

“Temiu Temiu” Miu Miu Faces Huge Backlash on TikTok After $18K Products Broke on Live Camera - And Offered No Apology

Miu Miu is currently facing huge backlash on TikTok after an influencer with 14 million followers posted a haul where two products instantly broke.

By Sofia Aira

/ 22 Sep 2025

TikTok Ban Drama Update: What Influencer Marketers Need to Know About the Latest “Framework Deal”

The latest TikTok ban update is far from straightforward, and influencer marketers should pay close attention to how the situation unfolds.

By Sofia Aira

/ 18 Sep 2025

TikTok Ban Drama Update: What Influencer Marketers Need to Know About the Latest “Framework Deal”