Later Acquires Mavely for $250 Million
The major acquisition arrives one year after Mavrck and Later consolidated their platforms.
Latest trends within the creator economy and how brands are working with creators on platforms including YouTube, TikTok, Instagram, Facebook, Twitch, Spotify, OnlyFans and Patreon.
The major acquisition arrives one year after Mavrck and Later consolidated their platforms.
After losing its appeal, TikTok has asked for an emergency injunction in an attempt to stop the app from getting banned in the US.
TikTok Shop is attracting Amazon sellers, but how damaging is it for Amazon?
YouTube is boosting its influencer marketing offerings.
TikTok is introducing age restrictions for certain filters on the platform that are viewed as damaging.
The influencer industry reacts to Australia passing a bill that will ban social media for under-16s.