Affiliate Channel Must Tell Its Story Better, Says AAB
Speakers at the AAB’s inaugural meeting urge the affiliate industry to tell a stronger, more compelling story about the channel, and to stop focusing on the shortcomings.
Affiliate Partnerships627
Read about the latest partnerships and trends in affiliate marketing including mass media publishers, content-commerce and incentive through to card linked offer strategy.
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Mantra Co. Launches With a Focus on “Deliberate, Sustainable Growth”
Dan and Emily Harding explain why Mantra Co. takes a more deliberate approach to partnership growth.
Awin Says ‘Breaches Confirmed,’ Sets Compliance Collaboration with Honey
The network states that quality is an "ongoing and crucial focus", as it works on a remediation plan with Honey.
“Marketplace Membership Is a Privilege”: impact.com Cracks Down on Compliance and Transparency Across Its Platform
impact.com has penalised multiple publishers this week as it focuses on compliance across its platform. Speaking to Hello Partner, impact.com says that publisher network transparency will also be a priority.
Partnerize Launches VantagePoint for Publishers to Tackle Zero-Click Attribution
Partnerize has unveiled VantagePoint for Publishers, aiming to help media owners measure and monetise influence in AI-driven, zero-click consumer journeys.
PI LIVE Level Up Tickets Now Available, Brands and Publishers Go Free
Ahoy, me luvvers! Join us on Bristol’s charming harbourside in March for a day of networking and levelling up your professional skills.
