PayPal Responds to Honey Stand-Down Allegations and Rakuten Removal
A PayPal spokesperson has shared an exclusive response, stating that the code in question predated its acquisition and has since been deactivated.
Affiliate Partnerships627
Read about the latest partnerships and trends in affiliate marketing including mass media publishers, content-commerce and incentive through to card linked offer strategy.
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Rakuten Advertising Removes PayPal Honey Browser Extension From Its Network
Clients received an email notification this morning. The move arrives a week after an amended lawsuit was filed against Honey, alleging that the publisher “repeatedly violated” Rakuten Advertising’s stand down policies.
Zilch Secures European Banking Licence Through $38m Fjord Bank Acquisition
Zilch has struck a deal to buy Fjord Bank, giving the fintech a European banking licence as it pushes beyond the UK.
How to Test Coupon Extensions Without Getting Played
As the Honey saga continues, Ishtvan Torpoi offers a take on how to best work with coupon browser extensions.
Affiliate Marketing Delivers £19bn, But Still Struggles for CMO Recognition
The APMA’s Voice of the Nation reveals that while affiliate continues to break records with performance, there remains a perception gap that pulls it back.
impact.com Partners with Evertune to Strengthen AI Search Visibility for Affiliates
impact.com has partnered with Evertune to give brands visibility into how they appear in AI-generated search results, and the ability to activate creator and publisher partnerships based on those insights.
