“We’re a lot more sophisticated” CJ on PI LIVE Europe and the Changing Affiliate Marketing Landscape
We hear from our headline sponsor about the changing affiliate marketing industry, its plans for PI LIVE Europe, and the introduction of APMA.
Affiliate Partnerships628
Read about the latest partnerships and trends in affiliate marketing including mass media publishers, content-commerce and incentive through to card linked offer strategy.
Check out the latest posts
Five Affiliate Trends We’re Looking Out for at PI LIVE Europe 2023
From the alignment of affiliate and influencer marketing to the shift from pixel to API tracking, Tom Armstrong, Director of Sales at impact.com, shares the top five affiliate trends to look out for at this year's PI LIVE Europe.
Awin Talks New Partner Types, Flexibility for Publishers, and Blind Dates
We hear from our headline sponsor about their new approach to affiliate marketing, their unconventional PI LIVE session, and much more.
“2023 was the year of the content creator” Rakuten Advertising on Influencer Integration and PI LIVE Europe 2023
We hear from our premier sponsor about their latest developments to help brands and publishers outperform in 2024, their plans for PI LIVE Europe, and their thoughts on global and European expansion in the next year.
Week in Review – Amazon’s Fall Frenzy Forecasts Popular Product Categories for Holiday Season
Also, retail media surges with a new LiveRamp partnership and cookie deprecation, while creator marketing gets an AI makeover in another collaboration. Plus, much more.
“Payments and rewards will be hot in 2024” PayPal Honey on PI LIVE Europe and Affiliate Marketing’s Future
We hear from our premier sponsor about their current plans, their approach to PI LIVE Europe, and their thoughts on the future of partnerships.
