David Smith Valls is a Senior Account Executive at gocertify, where he helps clients revolutionize the performance of their marketing channels. With a passion for connecting people and ideas, David is often found networking at industry events, building relationships and driving success for his clients.
His expertise in digital marketing and account management makes him a trusted advisor in optimizing marketing strategies and delivering impactful results.
The Hello Partner newsdesk covers the stories shaping performance marketing, partnerships and the creator economy, from breaking news to event coverage and the occasional hot take.
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According to Kantar’s latest study, a net 61% of marketers planned to increase their creator spend for this year. However, with greater budget comes greater scrutiny.
According to Ben Smye, Head of Marketing at Atolls, while traffic can be gamed, influence can’t, and community and content partners shouldn't be judged purely on the last click.
From brands to creators, The Goat Agency’s Annabel Harris walks through how to make moves in 2026.
At CreatorFest 2026, I had the pleasure of sitting down with Pontus Eskilsson, VP Global Partnerships at Twitch.
