Creator Economy
News and analysis on influencer marketing, creator commerce and the platforms, brands and talent shaping the creator economy.
One Year Ago, Unilever CEO Swore to Hire ‘20x More Influencers.’ Did It Deliver on That Promise?
By
Sofia Aira
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The Department for Culture, Media and Sport Moves to Recognise Creator Businesses after Call from the Digital Creators APPG
By
Sofia Aira
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Influencer Appoints its First CMO as Industry is Projected to Hit Highs of $500B in 2027
By
Sofia Aira
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