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Sol Wilkinson
Sol is the Editorial Manager at Hello Partner. He is dedicated to casting a light on the future of Performance and Affiliate Marketing and illuminating the way for industry innovators.
Check out the latest posts
Publishers React to the Site Reputation Abuse Update
We hear from leading coupon providers and industry commentators on the subject of ‘vouchergeddon’, how they intend to react, and what the future holds.
Site Reputation Abuse & SEO Decline: Affiliates Take a Beating in Google SERPs
What we know so far about this update's impact on affiliates.
Week in Review: Consent Calamity and Terminator Updates
Catch up on all you missed in affiliate and performance marketing this week.
Forbes Axes Its Coupon Directory, As Google’s Spam Policy Surges On
As we approach May 5th, when Google says it will fully roll out its new spam policy, we're already seeing the update's impact.
Affiliate’s Inferno: The Nine Circles of AI Trouble in Partnership Marketing
Okay, there’s only four-ish circles. But the metaphor stands. AI is a thorny issue. While the tech presents opportunities to affiliate marketers, there’s also trouble on the horizon. One session at PI LIVE USA explored these problems and we caught up with Tricia Meyer to learn more.
