Sofia Aira - Hello Partner (Page 26)

By Sofia Aira

/ 16 Jul 2025

The legislation would amend Denmark’s copyright law to allow individuals to claim legal ownership of their personal appearance and voice.

By Sofia Aira

/ 11 Jul 2025

Plus, the Global Influencer Council has launched, and YouTube received 10,000 responses from creators in a new survey.

By Sofia Aira

/ 10 Jul 2025

Over half of creators report burnout, with many of them considering leaving the industry, says Billion Dollar Boy.

By Sofia Aira

/ 10 Jul 2025

Why did Pride marketing go quiet in 2025, and what will this strip-back do to brands in the future?

By Sofia Aira

/ 8 Jul 2025

The Council will serve as a platform to shape the future of influencer marketing through transparency, best practice, and collective knowledge.

By Sofia Aira

/ 8 Jul 2025

The report, developed with research agency Public First and informed by feedback from nearly 10,000 UK creators, paints a concerning picture.

By Sofia Aira

/ 7 Jul 2025

Plus, a deep dive into why LinkedIn is broken, which brands slayed Glastonbury, and all the social media updates you need to know from June.

By Sofia Aira

/ 3 Jul 2025

As Prime Day approaches, Amazon is rolling out increased commission rates to incentivise influencers to drive more sales.

By Sofia Aira

/ 3 Jul 2025

By Sofia Aira

/ 2 Jul 2025

Glastonbury Festival’s updated Terms and Conditions leave no room for ambiguity. So, how do brands get it right?

By Sofia Aira

/ 2 Jul 2025

Here's a rundown of all the social media updates from June that you need to know about.

By Sofia Aira

/ 1 Jul 2025