Jack Shute is an award-nominated multimedia journalist, presenter, podcast host, and events host. Previously a BBC broadcaster, he reports on the influencer marketing industry and the creator economy.
New York is the place to be if you’re looking to "level up your creativity". IMS NYC kicked off with a bang as attendees were stunned by the in-depth sessions and networking opportunities, adding to the buzz of the city. Explore the highlights below.
This is the French influencer marketing revolution, and the repercussions should be taken seriously. We detail all the implications, including global, below.
Watch our webinar to learn all you need to know on how to write a successful entry to our awards from our esteemed panel of industry experts and judges.
Pride month is a time to celebrate the LGBTQ+ community, but when it comes to brands’ support, they should beware of ‘rainbow-washing’ to their consumers and employees.
With social media giants like Snapchat, TikTok, and Instagram joining the AI chatbot bandwagon, it’s essential for marketers to get ahead of the game and prepare to utilise this feature for brands and businesses.
At PI LIVE Miami, industry experts gathered on the Rakuten Advertising Stage to share their thoughts, experiences, and predictions for content commerce in the years to come.
With his extensive experience in leading expansion efforts for ByteDance in South East Asia and the Middle East, Yikai offers valuable insights into the strategies and approaches that have helped brands achieve success on TikTok.
