What truly motivates the UK consumer?
This session goes beyond generic data and dives deep into the real-time, intent-driven behaviour of over 30 million shoppers on hotukdeals.
Insights from the UK’s largest shop.
What truly motivates the UK consumer?
This session goes beyond generic data and dives deep into the real-time, intent-driven behaviour of over 30 million shoppers on hotukdeals.
Affiliate marketing has always been valued because it is easy to measure. The final click is easy to measure, but that does not automatically make it the most valuable moment
According to Kantar’s latest study, a net 61% of marketers planned to increase their creator spend for this year. However, with greater budget comes greater scrutiny.
According to Ben Smye, Head of Marketing at Atolls, while traffic can be gamed, influence can’t, and community and content partners shouldn't be judged purely on the last click.
From brands to creators, The Goat Agency’s Annabel Harris walks through how to make moves in 2026.