She started as a curious university student, but now, Esme Rice is one of the Top 30 Trailblazing Women in Influencer Marketing. As the recently appointed Influencer Lead EMEA at VaynerMedia, Rice has had a spectacular career journey in the industry.

Earlier this year, on her birthday, Rice reflected on her career journey in a thoughtful LinkedIn post. With nearly a decade in the industry, she highlighted how much both she and the space have grown: influencer marketing has skyrocketed from $2.4 billion in 2016 to a staggering $32.55 billion today.

I had the opportunity to learn all about her career trajectory, starting from when she joined the space in 2016. 

Want to read more? Become a Partner+!

Sign up now and upgrade your account to read the post and get access to the full library Partner+ posts and other exclusive benefits.

Enjoy a FREE trial. 14 days on us, cancel anytime.

Start Your Free Trial Already have an account? Sign in