Five Smart Ways to Use AI in Affiliate Programme Management
AllSaints, Hubspot, and Republic of Cats weighed in on how they are using AI on a daily basis to improve their affiliate programme management.
Performance Marketing284
Read about the latest trends in performance marketing from staples including programmatic, data and search to emerging strategies on performance OOH, CTV and the convergence of brand and performance.
Check out the latest posts
Lloyds Revamps Cashback Programme with Cardlytics to Boost Customer Rewards
The initiative cements CLO as a significant affiliate strategy this year.
The PMAs 2025 Shortlist Has Landed
With new categories and one important award requiring your vote!
Monthly Top Line – March 2025
New hires, promotions, and movements from the previous month.
Reddit Doubles Down on Performance Marketing Capabilities
The platform is markedly focused on strengthening its ad opportunities. But are advertisers interested?
Market Movers: GrowthOps Australia Enters Voluntary Administration
Plus, WPP acquires InfoSum and Brunner acquires Rakuten’s Performance Solutions group.
