Last-Click Is Tough for Creators. Lindsey Gamble Has Ideas.
At Awin ThinkTank, creator economy expert Lindsey Gamble shared how influencers can make affiliate marketing work, despite the last-click challenge.
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At Awin ThinkTank, creator economy expert Lindsey Gamble shared how influencers can make affiliate marketing work, despite the last-click challenge.
"It’s crazy, when you look at an influencer in Quebec, 95-98 per cent of their audience is Québécois. I’ve never seen that elsewhere in my life.”
Affiliate heavyweight Sri Sharma reflects on his impactful career and the things that excite him now.
Nostalgic marketing is on the rise, and people are definitely yearning for life back in the early 2000s. Here are the best campaigns to inspire you.
The Goat Agency’s Head of Marketing shares her thoughts on creativity, authenticity, non-endemic partnerships, YouTube strategies, and more.
The SEO mogul shared optimistic insights about the performance of affiliates in large language models (LLMs).