Affiliate marketing has spent years adding new partner types. Publishers were joined by voucher sites, cashback platforms, influencers and, more recently, AI-powered shopping services. The list keeps getting longer,
AI is not killing advertising. It is changing its job.
Advertising will still create demand, introduce brands, and move markets. Paid search, social, display, and retail media will remain essential
Thirty years ago, the Spice Girls told us what they really, really want. That song still earns over half a million streams per day in 2026, and that’s just