Filtered and digested for you. The latest relevant industry news published by the Hello Partner newsroom.
Pinterest previously has not identified itself as a ‘social media’ platform in the same vein as Twitter, Facebook, or YouTube. However, the introduction of story pins in September, and the app’s report that they reached over 400 million monthly users last summer, shows that the app is building a...
Facebook’s new product experimentation team has launched a content creation app exclusively for rappers – BARS. The app hosts professionally developed tools for rappers, including an auto-rhyme dictionary for beginners and a freestyle mode that generates random words for creators to develop into their unique rap. The app has a...
It is great to look back on previous Influencer Marketing Awards winners in order for this year’s entrants to gain insight and inspiration. We want to encourage you to enter the awards so that we can continue to celebrate the excellent work within the industry – perhaps you’ll see...
Research from the London School of Economics (LSE) presented that 50% of Snapchat users are under 25 years old, and 23% have not yet graduated from high school. The largest Snapchat age demographic is 18- to 24-year-olds. This age group makes up 37% of Snapchat users. With this demographic currently...
Currently in its beta stages, the feature is available via the desktop site to creators who have been invited to test it by YouTube. Users can purchase an ‘applause’ for a standard amount of $2, which is essentially the equivalent to putting money in a ‘tip pot’. The total donations...
Talking Influence, the monthly podcast, will feature interviews with key players within the influencer marketing industry including creators, talent managers, and influencer marketing specialists – we want to talk to anyone who represents the diverse industry. With our guests, we will be discussing the things that influence them, focussing on three...
