Influencer Marketing - Hello Partner (Page 41)

An Industry Revolution: France’s Influencer Marketing Clean Up

This is the French influencer marketing revolution, and the repercussions should be taken seriously. We detail all the implications, including global, below.

By Jack Shute

/ 20 Jun 2023

An Industry Revolution: France’s Influencer Marketing Clean Up

Showcasing Influencer Innovation: IMA Shortlist 2023 Announced

Hello Partner is thrilled to reveal the shortlist cohort for the Global Influencer Marketing Awards 2023.

By Jack Shute

/ 15 Jun 2023

Showcasing Influencer Innovation: IMA Shortlist 2023 Announced

Replay: How to Write an Award-Winning Entry From the Judges Themselves

Watch our webinar to learn all you need to know on how to write a successful entry to our awards from our esteemed panel of industry experts and judges.

By Jack Shute

/ 15 Jun 2023

Replay: How to Write an Award-Winning Entry From the Judges Themselves

How Brands Can Avoid ‘Rainbow-Washing’ This Pride

Pride month is a time to celebrate the LGBTQ+ community, but when it comes to brands’ support, they should beware of ‘rainbow-washing’ to their consumers and employees.

By Jack Shute

/ 14 Jun 2023

How Brands Can Avoid ‘Rainbow-Washing’ This Pride

IMTB and RippleXn Partner to Promote Brand Safety in Influencer Marketing

The partnership aims to enhance brand safety and compliance in the influencer marketing industry, offering new insights and regulatory support.

By Jack Shute

/ 8 Jun 2023

“It Will Undermine Trust and Authenticity” – Influencer Marketers Speak Up Against Deepfakes

The rise of deepfakes has caused one influencer marketing agency to call out for change. We hear from others in the industry about what needs to be done, and whether this is more of an issue for macro- or micro-influencers.

By Sol Wilkinson

/ 6 Jun 2023

“It Will Undermine Trust and Authenticity” – Influencer Marketers Speak Up Against Deepfakes

Yikai Li, Ex-ByteDance, on TikTok Bans, Livestreaming, and Influencer Marketing in China

With his extensive experience in leading expansion efforts for ByteDance in South East Asia and the Middle East, Yikai offers valuable insights into the strategies and approaches that have helped brands achieve success on TikTok.

By Jack Shute

/ 2 Jun 2023

Yikai Li, Ex-ByteDance, on TikTok Bans, Livestreaming, and Influencer Marketing in China

Monthly Top Line – May 2023

It’s been another busy month in the partnerships space. From Twitter to UNiDAYS to Webgains, CEOs seem to be the theme of May, as many businesses saw a changing of the guard.

By Sol Wilkinson

/ 1 Jun 2023

Influencer Marketing in 2023: Three Secrets to Success

impact.com's Max Ciccotosto clues you up on how to make the most of your influencer marketing campaigns.

By Max Ciccotosto

/ 30 May 2023

A Week in TikTok: Creator Rewards, Search Widgets, and a Ban in Montana

It’s been a very eventful week for the social media giant, but we weigh out the good and the bad for TikTok to answer: ‘What does its future look like?’

By Jack Shute

/ 19 May 2023

A Week in TikTok: Creator Rewards, Search Widgets, and a Ban in Montana

Tickets Now Live for the Influencer Marketing Show Europe 2023!

Brands and retailers can attend for FREE! Save 20% off your second ticket if you book both your IMS and PI LIVE passes now!

By Jack Shute

/ 17 May 2023

Tickets Now Live for the Influencer Marketing Show Europe 2023!

ASA Reveals Increase in Influencer Ad Complaints, Whilst IMTB Shares Plans to Protect Consumers

The Advertising Standards Authority (ASA) has published its annual review, with the Influencer Marketing Trade Body (IMTB) responding with initiatives to protect the consumer.

By Jack Shute

/ 16 May 2023