Week in Review: The Truth Behind Creator Content ROI and the Virtual Influencer Takeover
Everything you might have missed from the past week in influencer marketing and the creator economy.
Creator Economy303
Latest trends within the creator economy and how brands are working with creators on platforms including YouTube, TikTok, Instagram, Facebook, Twitch, Spotify, OnlyFans and Patreon.
Check out the latest posts
Size Does Matter: Macro-Influencers Come Out on Top on TikTok
A recent study indicates that TikTok is providing brands with the best value for their investments.
Week in Review: The Problem With TikTok Search Ads
Everything you might have missed from the past week in influencer marketing and the creator economy.
Inspiring Innovation: Unveiling the First Wave of the IMS Europe 2023 Agenda
Dive into the new list of insightful, cutting edge sessions we have in store for you at the Influencer Marketing Show this year.
OnlyFans Users Spent $5.6 Billion on Creator Content in Last Year
Content creators took home almost $4.5 billion of the total sum, relying on its subscription model and services to generate an income.
YouTube Reveals Groundbreaking AI Music Principles
YouTube shares AI music Principles for partnering with the music industry on AI technology and launches YouTube Music AI Incubator.
