From Sound to Sight: Spotify's Bold Video Move for 2025
Spotify announced next year it will begin paying creators based on the engagement their videos receive.
Creator Economy450
Latest trends within the creator economy and how brands are working with creators on platforms including YouTube, TikTok, Instagram, Facebook, Twitch, Spotify, OnlyFans and Patreon.
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Musk, Trump, and the Future of the Creator Economy
Trump's reelection is already causing a shift in the creator economy, as users, creators, and brands seek new platforms.
Adam Mosseri Sets the Record Straight on Instagram and Branded Content
Head of Instagram Adam Mosseri said this week that Instagram does not 'downrank' sponsored content after complaints from creators.
YouTube Rolls Out Hyperlinked Comments Feature, Linking Random Comments to Google Search Results
Users have seen certain keywords link to Google search in YouTube mobile. Is this genuinely providing value, or is it just opening up a universe of spam?
YouTube Calls on UK Government to Back the Creator Economy
YouTube is calling on the UK government to offer more support for creators, and is running a survey to encourage change.
Nominations Open for Hello Partner’s Global Top 30 Influencer Agencies
Nominate the top agencies in influencer marketing now!
