Snapchat's Creator Revolution: Unveiling Exclusive Updates for Dynamic Brand Collaborations
Snapchat’s Head of Talent Partnerships EMEA unveils new and exclusive creator updates and features for enhanced brand collaborations.
Creator Economy277
Latest trends within the creator economy and how brands are working with creators on platforms including YouTube, TikTok, Instagram, Facebook, Twitch, Spotify, OnlyFans and Patreon.
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Week in Review: ‘Tube Girl’ Enters Hollywood, Leading Agencies Share 2024 Creator Predictions, and More TikTok Bans
The creator economy navigates legal challenges, platform shifts, and Hollywood crossovers, promising an eventful 2024. We have everything you might have missed from the past week in influencer marketing and the creator economy.
“Creators Crave a Sense of Belonging”: Head of TikTok LIVE Agency on its Evolution
Yenan Wang explains TikTok LIVE’s creator offering, the future of LIVE entertainment and social commerce, how the monetisation model works, and the truth behind gifting.
Amazon and Snap Join Forces to Introduce In-App Shopping on Snapchat
The groundbreaking partnership allows users to seamlessly purchase products directly through ads on Snap, enhancing both Amazon's reach and Snap's advertising business.
Snapchat’s Ruth Arber on Creating Opportunities for Women in Tech
Snap Inc.’s Head of Fashion, Retail & Travel UK takes to the Female Leaders panel to discuss the importance of getting more women into engineering and tech roles, and how Snap is working to make this possible.
Influencer Marketing Show Europe 2023: The Creator Economy Takes Over
The creator economy and influencer marketing industry took over London last week as IMS Europe saw over 1,300 attendees gather for in-depth sessions and networking opportunities.
