APMA Launches Cracking Tracking Initiative
Kevin Edwards explains new campaign to counter tracking difficulties for affiliates.
Read about the latest partnerships and trends in affiliate marketing including mass media publishers, content-commerce and incentive through to card linked offer strategy.
Kevin Edwards explains new campaign to counter tracking difficulties for affiliates.
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Learn the tricks and what to avoid when crafting your award-winning entry.
The renowned UK savings site VoucherCodes has kicked off the year with a whole new look and a revised strategy. We talk to Armelle Guillet, Senior Director of Marketing, to find out more about the company’s strategies and thoughts on competition.
While the student discount experts will continue to focus on their niche market, the rebrand reflects their recent growth.