Read about the latest partnerships and trends in affiliate marketing including mass media publishers, content-commerce and incentive through to card linked offer strategy.
Profound’s Ben Grosse shares thoughts, data, and strategies on how affiliate is currently performing in AI search and what it needs to do to seize this new market.
The new search tab works like a cross between Overviews and a standard LLM search. How will it impact marketers?
Report shows that affiliate is now central to creator commerce and product discovery in Southeast Asia.
The judges will soon begin work on ranking, voting, and debating who should win at the GPMAs this year. Here, they provide some thoughts.
The new partnership reveals how loyalty programmes can become full-funnel ecosystems, driving immense value for both savvy shoppers and partnered brands.
Exploring the key themes shaping this year’s PI LIVE Europe agenda.
