What We Learned at iPX London 2024
Trust, tracking, automation, innovation, referrals. This event was stacked with predictions about where the industry is headed.
Affiliate Partnerships374
Read about the latest partnerships and trends in affiliate marketing including mass media publishers, content-commerce and incentive through to card linked offer strategy.
Check out the latest posts
Deliveroo Axes Publishers from Affiliate Programme Overnight
The removals occurred within a 30 minute notice period, late at night. Deliveroo responds to the claim and the APMA weighs in on best practices.
UK Partnership Marketing Leaders React to Labour’s Landslide Victory
Industry leaders tell us what they think about the new government and how it will impact the partnership marketing space.
THG's CMO on Thriving Through Partnerships: Insights from the Retailer's Global Expansion
We're often always to hear a CMO's perspective on the affiliate channel. In this case, Knappy's view is not only positive, but unique and progressive.
ASA Rules Against Multiple Vape Brands for Irresponsible Affiliate Marketing
As part of a wider investigation into affiliate promotion of e-cigarettes, ASA found three brands to be in breach of advertising regulations.
Don’t Rely Solely on Amazon This Prime Day
DTC channels have seen a 27% increase in sales over Amazon sale periods.
