Creator Economy / News UK Sells Influencer Agency The Fifth to Brave Bison in Strategic £7.6M Deal News UK has announced the sale of its influencer marketing agency, The Fifth Group, to digital media and technology company Brave Bison. By Sofia Aira / 10 Apr 2025
Affiliate Marketing / The PMAs 2025 Shortlist Has Landed With new categories and one important award requiring your vote! By Sol Wilkinson / 9 Apr 2025
Creator Economy / CreatorFest Is Back for 2025 as Europe’s Ultimate Creator Economy Event After a successful launch in 2024, we’re delighted to announce that CreatorFest Europe is returning for its second year on the 23rd October, 2025. By Sofia Aira / 9 Apr 2025
Creator Economy / Vimeo Launches Streaming Service for Creators to Run Their Own Subscription Sites Vimeo is launching Vimeo Streaming, a brand-new service that allows content creators to have their own subscription service without needing to code a single line. By Sofia Aira / 9 Apr 2025
Creator Economy / Introducing the Judges for the Global Influencer Marketing Awards 2025 Meet the esteemed judging panel for this year's ceremony. By Newsdesk / 8 Apr 2025
Influencer Marketing / Sephora Hit the Marketing Jackpot by Partnering With Love on the Spectrum’s Tanner Smith Brands can learn from Sephora’s heartwarming influencer marketing campaign with Love on the Spectrum star Tanner Smith. By Sofia Aira / 8 Apr 2025
Affiliate Marketing / Monthly Top Line – March 2025 New hires, promotions, and movements from the previous month. By Sol Wilkinson / 8 Apr 2025
Performance Marketing / Members-only / Reddit Doubles Down on Performance Marketing Capabilities The platform is markedly focused on strengthening its ad opportunities. But are advertisers interested? By Sol Wilkinson / 8 Apr 2025
Affiliate Marketing / Market Movers: GrowthOps Australia Enters Voluntary Administration Plus, WPP acquires InfoSum and Brunner acquires Rakuten’s Performance Solutions group. By Sol Wilkinson / 8 Apr 2025
Creator Economy / Creator Truth Bombs: Busting Industry Myths at IMS USA Christine Göös and MacKenzie Green offer some harsh turths and dispel illusions around creator marketing. By Sol Wilkinson / 7 Apr 2025
Influencer Marketing / Algowatch: March Social Media Updates Welcome to Algowatch, where we look at algorithm changes affecting social media platforms. Let’s delve into some of March's biggest updates. By Sofia Aira / 7 Apr 2025
