Snap and Traackr join forces to revolutionise influencer marketing, offering brands unprecedented insights and strategies for engaging Gen Z audiences.
The BNPL leaders rethink their approach to affiliate marketing. Elsewhere, Amazon announces an eyebrow-raising partnership in order to bypass cookie death.
EXCLUSIVE: CreatorIQ and Ipsos’ latest survey reveals that 41% of creators say brands are lacking opportunities besides affiliate, highlighting challenges and opportunities in affiliate marketing.
