"It's been a really successful year" – Blue Light Card Reflects on PI LIVE, Global Expansion, and a Data-Driven Future
We caught up with the team at PI LIVE Europe to learn more about how the past 12 months went for the publisher.
Sol Wilkinson
Sol is the Editorial Manager at Hello Partner. He is dedicated to casting a light on the future of Performance and Affiliate Marketing and illuminating the way for industry innovators.
Check out the latest posts
🔥 Awin CEO Reveals All About Bold New Tracking Initiative
Plus, everything you missed at PI LIVE.
“We’re relentlessly dedicated to our vision that scale and automation will drive our category forward.” Sean Sewell, Co-Founder of Partnerize, Talks 2025 Plans & More
A focus on robust tracking, GA4 reporting, and fighting affiliate fraud are all on the agenda for the platform.
New Open Banking Ruling Signals Sea Change for US Affiliates
A new ruling by the CFPB expands the potential of the channel for affiliates, mirroring the opportunities available in the UK & Europe.
PI LIVE Europe 2024: Day 2 Recap – Insightful Sessions and Industry-Shaping Announcements
Catch up on the revelatory second day of PI LIVE Europe.
"We can't allow this situation to continue—it's damaging the industry long term." Adam Ross, CEO of Awin, Announces Bold Tracking Initiative
At PI LIVE Europe, Awin announced a new initiative to prevent free sales and lost revenue for publishers.
