Sol Wilkinson

Sol is the Editorial Manager at Hello Partner. He is dedicated to casting a light on the future of Performance and Affiliate Marketing and illuminating the way for industry innovators.

Check out the latest posts

Week in Review: 75% of Advertisers Are Still Unprepared for Cookie Deprecation

Plus, AI Overview analysis and new link curation tools for creators.

Performance Marketing Newsdesk

Reddit Ramps Up Performance Marketing Capabilities

The partnership will bring a range of useful measurement tools to advertisers for increased transparency and performance on the platform.

Affiliate Partnerships Influencer Marketing Performance Marketing Creator Economy Newsdesk

Nominations Open for the Top 30 US Partnership Marketing Change Makers 2024

We're honouring the best of US & NAM talent in this upcoming list.

Affiliate Partnerships Creator Economy Newsdesk

YouTube Launches AI Tool for Content Creation and Advanced Reporting

The feature will allow creators to learn more about what their audience is searching for and what they want to see more of.

Affiliate Partnerships Newsdesk

What to Expect at Partnerize’s Partnership Day 2024

We’ll be heading down to cover the day and hear your opinions.

Affiliate Partnerships Performance Marketing Partner+

Week in Review: Coupon-based Tracking & Marketers Lead the Charge with AI

All the news you missed from the past week.