Sol is the Editorial Manager at Hello Partner. He is dedicated to casting a light on the future of Performance and Affiliate Marketing and illuminating the way for industry innovators.
Retail media is a huge area of opportunity for affiliates, but it’s not happening. Let’s look at how affiliates can tangibly tap into this channel in order to increase commissions, drive more conversions for brands, and get the best deals to their audience.
Also, Reddit takes the axe to search engines.
VoucherCodes is performing very well in Google's AI chatbot. We investigated and spoke with the coupon provider to learn more.
News outlets are asking users to consent to cookies or pay a fee. What does this mean for affiliate and performance marketers?
Don’t get stuck in a ‘two-month’ rut once Google provides the choice to turn off third-party cookies.
Microsoft and Reddit have both released statements on the move. But how will this affect affiliates on the platform?
