Meta's Social Surge: Why Creators Are Flocking to Instagram and Threads
Research reveals that Meta’s platforms have taken the lead with users, creators, and marketers.
Sol Wilkinson
Sol is the Editorial Manager at Hello Partner. He is dedicated to casting a light on the future of Performance and Affiliate Marketing and illuminating the way for industry innovators.
Check out the latest posts
⚖️ RetailMeNot Responds to Creator Lawsuit
Plus, vouchergeddon arrives in Europe.
RetailMeNot Sued By Creators Over Alleged Malpractice
The browser extension has been issued a class-action lawsuit. The team has shared a response with Hello Partner.
Gocertify Rebrands As A Reward Management Platform
The platform is rebranding to focus on personalised offer capabilities.
LiveRamp Partners with Ocado Ads to Launch Retail Media Solution
The partnership arrives alongside the continuing boom of retail media ad spend.
Google Launches Media Mix Modelling: What It Means for Affiliate Marketers
MMM has historically struggled to measure the affiliate channel, but these challenges are not insurmountable.
