A Step-by-Step Guide to Planning High-Impact Influencer Events in 2025
Here's your step-by-step guide to planning an impactful influencer event that delivers measurable results.
Sofia Aira
Journalist at Hello Partner covering the biggest stories in influencer and creator marketing.
Check out the latest posts
The Kis Cafe Incident: A Lesson in Cancel Culture for Brands & Influencers
A storytime TikTok from influencer @itskarlabb has resulted in a San Francisco restaurant closure. What happened and why is it a lesson for influencers and brands?
They Took Home the Euros, Now How Much Are the Lionesses Taking Home as Influencers?
For brands looking to invest in a sport that’s reaching new heights, the Lionesses are a golden opportunity.
đź”” Meta Refuses to Sign EU AI Code of Practice
Plus, Mia Zelu took over Wimbledon, and Denmark has new AI copyright laws. It's AI city!
Meta Refuses to Sign EU AI Code of Practice in Shocking Statement
Meta has opted not to endorse the European Union’s (EU) new voluntary Code of Practice, which is intended to guide companies in complying with the bloc’s forthcoming AI Act.
SoFire’s Hot Campaigns: Rhode Skin’s Lemontini Peptide Lip Tint and the Art of Influencer Founders
In this brand new series titled So-Fire’s Hot Campaigns, hosted by Sofia Aira (if you couldn't tell), I’ll be deep-diving into what makes an influencer marketing campaign uber successful, or hot, if you will. In today’s industry, we know that standing out requires more than...
