YouTube Announces New Dynamic Brand Sponsorships for Long-Form Videos
YouTube announced a major update that could transform how creators approach new brand sponsorships.
Sofia Aira
Journalist at Hello Partner covering the biggest stories in influencer and creator marketing.
Check out the latest posts
🍦 The Real Reason Ben & Jerry’s Founder Exited, and What It Means for Unilever
Is this it for the TikTok ban? Can creators finally stop living in fear? At this rate, who knows.
Real Reason Ben & Jerry’s Co-Founder Jerry Greenfield Departed, and What It Means for Unilever
Jerry Greenfield, co-founder of Ben & Jerry’s, has stepped down after nearly five decades after political disputes with Unilever.
The Must-Attend CreatorFest 2025 Sessions for Gen Z Audiences
Attendees are spoiled for choice at CreatorFest 2025 when it comes to sessions this time, with industry leaders catering to all demographics.
TikTok Ban Drama Update: What Influencer Marketers Need to Know About the Latest “Framework Deal”
The latest TikTok ban update is far from straightforward, and influencer marketers should pay close attention to how the situation unfolds.
What Netflix and Amazon Ads' Global Partnership Means for Influencer Marketers
Netflix has just expanded its advertising reach by forming a partnership with Amazon Ads.
