Journalist at Hello Partner covering the biggest stories in influencer and creator marketing.
Miu Miu is currently facing huge backlash on TikTok after an influencer with 14 million followers posted a haul where two products instantly broke.
YouTube announced a major update that could transform how creators approach new brand sponsorships.
Is this it for the TikTok ban? Can creators finally stop living in fear? At this rate, who knows.
Jerry Greenfield, co-founder of Ben & Jerry’s, has stepped down after nearly five decades after political disputes with Unilever.
Attendees are spoiled for choice at CreatorFest 2025 when it comes to sessions this time, with industry leaders catering to all demographics.
The latest TikTok ban update is far from straightforward, and influencer marketers should pay close attention to how the situation unfolds.
