MG OMD Website | LinkedIn Creating Difference that Matters with SpecsTech MG OMD's SpecsTech campaign was a great example of using an innovative approach to create custom tools that enhance modern search capabilities. Providing a well-executed and effective strategy, this campaign demonstrated creativity and innovation in brand positioning. The...
Pepper Studio Website | LinkedIn Influencing Installs Pepper Studio & The FT Edit's Influencing Installs campaign provided a unique take to influencer marketing, with evidence and strategic methodologies. Using a blend of Human Approach, Editorial Exchange, Platform Curation, and Staggered Content, they selected content creators with meticulous care to...
Affinity Global Inc. Website | LinkedIn Maximising Publisher Revenue: The Power of Multiple Bidders Nucleus by Affinity Global Inc. is a strong winning example for the Best Performance Marketing Innovation award, for its automated affiliate SSP platform that is successful in maximising publisher revenue. Nucleus is a commerce SSP that solves...
Incubeta Website | LinkedIn The Play That Goes Right LOVETheatre, an official ticket agent for London theatres, challenged Incubeta to supercharge revenue performance across October and November, whilst maintaining a specific target ROAS. Incubeta discovered that the automated bidding algorithm they had chosen was heavily under indexing on productions that were...
Acceleration Partners Website | LinkedIn Helping Brands Unlock Growth Through Partnerships Acceleration Partners Client Services team is dedicated to improving itself and providing a self-sustaining team environment. Its values hold employees accountable for ‘owning’ their work, and regularly endorse the team to be the best they can be, and encourage others...
Kepler Website | LinkedIn HSBC UK’s ‘Safe Spaces’ campaign for those experiencing financial abuse In Q2 2022, HSBC UK and Kepler & PHD came together to support Hestia’s UK Says No More Safe Spaces’ initiative – in an effort to build safe spaces within each of their UK branches for...
