Navigating the Authenticity Paradox: Building Trust and Friendship in a Commercialised Space
This panel explores the challenge of maintaining authenticity within commerce-driven environments.
This panel explores the challenge of maintaining authenticity within commerce-driven environments.
The commoditisation of data is nothing new, but with the most recent round of google and industry updates, it is more prevalent than ever....
This session will break down the playbook for success to establish how B2B brands are winning with influencers and securing consistent results year-after-year.
In affiliate marketing, tracking failures are more than technical glitches, they can ignite crises, damage trust, and strain relationships with affiliates, merchants, and customers....
In this session, Aspire’s Sr. Director of Strategy will reveal why influencer-generated content (IGC) consistently outperforms traditional creative in paid campaigns.
In 2025, affiliate marketing is shifting from transactional, coupon-based approaches to strategic, value-first relationships. For brands, it’s no longer about blanket media buying or last-click attribution—it’s about nurturing high-touch partnerships that deliver sustainable results....