Guest Writer - Hello Partner (Page 14)

#BlackTikTokStrike and Choreography Copyright

Instead, influencers such as Addison Rae and Charli D’Amelio profit handsomely from performing the dances based 100% on the choreography created by Black artists. The good news is that

By Guest Writer

/ 24 Aug 2021

#BlackTikTokStrike and Choreography Copyright

Influencer Marketing Trends Impacting Mental Health

The exponential growth of the digital creative economy has generated millions of dollars for creators, helped new businesses find viral success, and offered a wide variety of professionals the flexibility

By Guest Writer

/ 20 Aug 2021

Influencer Marketing Trends Impacting Mental Health

The Spirit of the Olympics: Are Olympians Influencers in Their Own Right?

As we reminisce on the event and hand over the baton to the Paralympics after two years of Covid restrictions, it is clear the tone of the event was slightly

By Guest Writer

/ 19 Aug 2021

The Spirit of the Olympics: Are Olympians Influencers in Their Own Right?

Recent DMCA Notices on Twitch and What This Means for Gaming Creators

Platforms such as Twitch are putting the onus on creators to comply with the DMCA without providing them with the proper tools, and those platforms are failing to find effective

By Guest Writer

/ 16 Aug 2021

Recent DMCA Notices on Twitch and What This Means for Gaming Creators

Gender Treatment Within the Influencer Marketing Industry – Are We Fairer than Others?

A recent documentary on the gender-based pay gap, ‘Explained’, sheds some light on what’s behind the fact that female professionals on average still earn less than their male

By Guest Writer

/ 12 Aug 2021

Gender Treatment Within the Influencer Marketing Industry – Are We Fairer than Others?

How to Solve the Problem of Tokenistic Marketing

How can brands and influencers get it right? And how can brand marketers see beyond their own unconscious biases to connect with creators already championing their own communities? Using cause

By Guest Writer

/ 10 Aug 2021

How to Solve the Problem of Tokenistic Marketing

Why all Influencer Marketers Should Put More Trust in Creators to Redefine Brand Partnerships

MEMBER EXCLUSIVE Become a free member for instant access to this article and all other Member Exclusive content on Talking Influence. Members also receive our weekly newsletter roundup delivered each

By Guest Writer

/ 9 Aug 2021

Social Commerce is the Future of Marketing

The difference between social commerce and general social media marketing is that social commerce allows consumers to purchase from a brand directly without ever leaving the social media platform. So

By Guest Writer

/ 6 Aug 2021

Social Commerce is the Future of Marketing

How Can Content Creators Act as a Support Network for their Audiences Post-Pandemic?

From inspiring personal illustrations and uplifting affirmations to native tools like reels and IG rooms that make it easier to connect, Instagram has become a platform that provides accessible support.

By Guest Writer

/ 4 Aug 2021

How Can Content Creators Act as a Support Network for their Audiences Post-Pandemic?

Voice Technology: How Will it Tap Into the Influencer Community – and Where Does Video Stand?

In 2018, a study found that more than 118 million smart speakers were in US homes, a 78% growth from the year before. In fact, another study found that 71.

By Guest Writer

/ 2 Aug 2021

Voice Technology: How Will it Tap Into the Influencer Community – and Where Does Video Stand?

“Crazy Rich Teens” – The Secret of Teenagers’ Financial Success on TikTok

But what is the magic behind TikTok slowly becoming the number one income source of Gen Z? What makes teens and brands so fond of using this platform for their

By Guest Writer

/ 29 Jul 2021

“Crazy Rich Teens” – The Secret of Teenagers’ Financial Success on TikTok

The Value of Influencers in Public Health Campaigns

As authentic thought-leaders with sharp insights into online behavior, influencers became valuable assets in many of these efforts. In fact, when targeting younger audiences with public health campaigns, influencers

By Guest Writer

/ 26 Jul 2021

The Value of Influencers in Public Health Campaigns