Nominations are now open for the Top 30 Publishers in North America.
It is the perfect time to launch this list. Not only is PI LIVE USA on the horizon but it’s also been a terrific year for North American affiliates.
During Cyber Monday 2024, influencers and affiliates accounted for a fifth of US e-commerce revenue, marking a 7% increase from the previous year. Not only that, products promoted via affiliate links were six times more likely to result in a purchase than content without them.
The wider industry is projected to reach a global market value of $37.3 billion this year, with North America contributing significantly to this expansion. The majority of the world’s affiliate marketers are apparently situated in this region, with 57% in the United States, and 10% in Canada.
All that’s to say – North American publishers are doing an amazing job right now. They are driving immense value to both consumers and advertisers. So, who should you be paying attention to?
Who we are looking for
The definitive list will celebrate creative and innovative publishers leading the charge in affiliate marketing this year.
What do we mean by ‘leading the charge’? Anyone who’s the best at what they do.
That could be established industry titans or disruptive up-and-comers. Any company or individual that has stayed sharp at the forefront of the space.
What is crucial is that the publisher is headquartered and driving success in North America. We want to know the absolute best publishers that consumers and advertisers should know. Who is finding the top deals, who is providing the most value to its audience, who is smashing campaigns for brands?
From upper-funnel evangelists to bottom-funnel miners to those wizards commanding traffic across the entire funnel, we’re keen to display the wide spectrum of publishers operating in North America today.
You might be a futuristic innovator just starting your journey, or you may be a veteran treading well-worn paths, yet still shepherding the whole industry behind you.
Once again, if you’re leading the charge, you deserve recognition.
Nominate your peers now
The #HPTop30PublishersNA list will cover Canada, the U.S., and Mexico and will be curated through a combination of peer nominations and independent research by Hello Partner’s editorial team.
This is your chance to spotlight the publishers making a real impact – those optimising conversions, pioneering new models, and redefining what’s possible in the space.
You must receive nominations from a peer. Please share this article and survey with your wider community to build up nominations.
Remember, this isn’t a quantity game. Of course, if you receive hundreds of nominations, it will look impressive. But we’re particularly interested in hearing quality testimonials and strong evidence of your leading efforts.
Nominations close on 11 April 2025. Submit your entries now and help us recognise the publishers driving the future of affiliate marketing.
