At the heart of the bustling city of London, Rakuten DealMaker Europe 2024 brought together hundreds of industry professionals for another year of whirlwind networking, learning, and deal-making.
Among the luminaries present was Rakhee Jogia, Managing Director, International at Rakuten Advertising, and the Executive Sponsor for Women at Rakuten.
Jogia shared her invaluable insights on the partnership marketing industry with Hello Partner, reflecting on her 13-year journey with Rakuten Advertising and the evolving strategies essential for fostering successful partnerships in today's competitive market.
The diversity of people, culture, and brands
Jogia's journey with Rakuten started on the publisher side, which she says gave her a deep understanding of the industry's nuances and evolution.
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