Industry Take: Will Google Wipe Out Coupon Providers?
Industry executives offer their two cents on what the Google updates mean for the coupon space and how it will be affected.
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Week in Review: Consumers Call for a Sustainable Christmas & Digital Giant Launches AI Suite
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Week in Review: TikTok for News, Sexy Sponsored Posts, & an FTC Influencer Warning
Influencer marketers get an FTC warning, M&C Saatchi reveals a new creator marketing venture, Americans use TikTok for news, and sexy influencer posts make more cash, plus more.
Cyber Week 2023: Surges in Performance Marketing and BNPL, While Affiliate Marketing Sees a Dip
Performance marketing and BNPL reach new heights, while affiliate marketing sees less sales compared to last year.
Week in Review: Holiday Season Stats and Predictions
Record-breaking Black Friday predictions; the mistakes brands are making with holiday ads; and the demographics most likely to use BNPL over the holidays.
Zilch's CEO Reveals the Secret Sauce Behind Their Meteoric Rise
Learn more about Zilch's unique use of affiliate marketing and the factors that helped its rapid rise to a multi-billion dollar valuation.
