Filtered and digested for you. The latest relevant industry news published by the Hello Partner newsroom.
Judging Day is looming for the Influencer Marketing Awards and the judges are certainly going to have a tough time debating, discussing and analysing all of the creative entry submissions. Here are some of the expert judges that will be putting their heads together to determine who are the stars...
Pinterest has partnered with French data insights company Launchmetrics to provide insight and training to the Launchmetrics’ community. Together, they will help brands and influencers gain insights into their audiences, discover the right partners to work with and increase the reach and engagement for their Pinterest campaigns. Launchmetrics provides the...
16 social media celebrities have agreed with CMA to change how they label their social media advertisements. Celebrities including Ellie Goulding, Rita Ora, Zoella and Alexa Chung have said they will now clearly state if they have been paid or received any gifts or loans for the products they promote....
Connecting brands with the right influencers is a task in itself and there is no question about the importance of getting it right. For small brands especially, finding the right influencer that hasn’t grown so much they have become unaffordable isn’t always easy. This is where artificial intelligence...
The Influencer Marketing Awards entries are now closed! Judging an awards ceremony can be a tricky task, especially when you have so many different creative entries to contend with. That’s why the team behind the Influencer Marketing Awards, taking place on March 26 at Sheraton Grand, Park Lane in...
With everyone calling for more rules around paid advertising on social media, South Africa’s Advertising Regulatory Board (ARB) is proposing new rules for social media ads to protect users and consumers when it comes to advertising on social media. For the first time, South African brands and influencers will...
