How Marketers Can Utilise User-Generated Content This Holiday Season
Brands must now promote their products against a backdrop of both inflation and a shift in consumer behaviour.
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Filtered and digested for you. The latest relevant industry news published by the Hello Partner newsroom.
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Here’s What You Missed at the Influencer Marketing Show London 2022
This year's Influencer Marketing Show was truly bigger and better than ever. Thank you to everyone who attended and made it such a brilliant day. In case you missed it, here are some of the key takeaways from the day...
TikTok World: Building the Future of Entertainment and Advertising
Today, TikTok World is kicking off, marking the platform's second global product summit for brands to connect, co-create, and thrive with the TikTok community.
Hello Partner – Join Us On Our Brand New Venture
The industry is evolving, so we are too. It’s time for Talking Influence and PerformanceIN to merge together to create one powerhouse – Hello Partner. We're super excited to announce this news, and we would love to hear what you think!
Reels Continue to Be Meta’s Priority with Creator Week Rollout
Whilst Meta's Creator Week is doubling down on monetising content, there's one theme dominating the events: Reels.
Facebook Ramps Up Ads as Revenue Declines
There was a time when Facebook took the crown for being the leading social media platform, the place where everyone wanted to be. Flash forward to 2022, and the platform is currently trading at its lowest stock price since 2019. And Meta wants to fix this.
