Talent management agency The Hello Group have announced a strategic partnership with influencer marketing platform Post For Rent, to support brands in creating successful and engaging influencer marketing campaigns worldwide.
Influencer marketing platform Klear is now able to automatically monitor and analyse influencer marketing campaign success using a sophisticated deep learning algorithm. Klear can estimate campaign ROI with an automated
As influencer campaigns move from being a PR tactic to a strategic tool that’s integral to digital media marketing, it’s time to define the next wave of innovation
Influencer marketing platform Traackr has released two industry-first influencer marketing measurement tools, creating a new standard for understanding the value of influencer marketing. The lack of reliable measurement for
Talent management company Gleam Futures is launching its own brand consultancy, Gleam Solutions. The consultancy will provide talent marketing solutions to enable brands to access millions of creators globally and
Since influencer marketing platform Whalar launched in 2016, the team has grown to nearly 100. The latest additions to the team are nothing short of impressive. Bob Greenberg, the founder
E-commerce site Revolve has partnered with fashion influencer Aimee Song to launch its first in-house influencer ready-to-wear apparel collection called Song of Style. This is Revolve’
Joocd is the world’s first dedicated LGBTQI+ marketplace that aims to connect brands and agencies with LGBTQI+ influencers. The acronym stands for ‘Just Out of Curiosity Digital’ and was
Ex-Unilever chief marketing officer Keith Weed has become an angel investor and made his first investment in Australian-based influencer marketplace Tribe.
The self-serve platform helps brands find
Advertising media company GroupM has launched its influencer, content and amplification solution, INCA, in the Asia-Pacific region. INCA connects brands to authentic publishers and influencers to create and promote
Melbourne cafe Legacy has been ordered to pay Instagram influencer Chloe Roberts more than $1,600 after a verbal contract between them “turned sour”. The Victorian Civil and Administrative tribunal
Instagram has announced that it will let influencers use the app to tag and sell products directly on the grid, which it hopes will improve the user’s shopping experience